Our Story

Our story begins with our daughter, Nori.

Every day as parents, we ask ourselves…

What would Nori love?

When it comes to the clothes that reflect her identity, Nori loves being able to choose the
designs she wants, on the pieces she wants, in the colours she wants.

Unfortunately, this isn’t the way the world of kids’ clothing actually works.
(Everything is so black and white. Or rather, pink and blue).

At Nori Loves, we believe we’ve designed a truly unique and inclusive range of kids’ clothing
that ticks all the boxes for kids who (like Nori) will one day change the world - one tee at a
time.

We also make sure we tick a few other boxes, too, for parents just like you who want their
kids to make an impact - without leaving a mark on the planet.

Nori Loves…
- Made-to-order clothing
(No stockpiling, no sampling, no waste)

- Premium quality materials
(Soft, comfy, and durable – wash after wash)

- Protecting the planet
(Reduced, recycled, and recyclable)

Follow our blog, shop with us, and keep in touch with Emma and Cal at Nori Loves, for
clothing that’s as inclusive, beautiful, and imaginative as our kids themselves.